Refereum is a blockchain-based platform that promises to pay you to watch and play video games. Refereum’s scalable influencer marketing redistributes these costs away from middlemen and towards gamers and influencers. Refereum is a decentralized referral marketplace for the games that pay the participants instead of corporation.
They can also share profits in the form of RFR with influencers who help sell the game. The Refereum token (ERC-20) is the means of value exchange on the platform.
In addition, top game distribution platforms enforce up to 30% cuts of all product sales, taking away value from game companies and impeding developers. Refereum is a platform that aims to reduce the costs of selling and marketing games by directly rewarding individuals for sharing games and embracing influencer sites.
This provides incentive for users to refer their friends and followers and earn RFR tokens, so they can earn new games over time. Refereum cuts out the marketing middleman by directly rewarding influencers and gamers to promote and play video games. Refereum uses the blockchain to directly connect developers and influencers, resulting in lower marketing costs and increased profits for everyone. In addition to more effective growth, Refereum strengthens engagement by offering cash prizes — enabling rewards for anything from an in-game high score to an eSports grand prize. We are working closely with Twitch and Unity, and anyone can play our open source demo today.
The Refereum ICO and RFR token set out to disrupt the video game marketing industry. The gaming industry spends approximately $20 billion a year in advertising and marketing.
You can check out the platform yourself here, you can actually earn the tokens through watching videos, streams and streaming yourself. RFR token is designed to enable decentralized referral marketing and cash rewards in a global marketplace. Any users who share referral links for specific games with friends and followers can earn RFR tokens, which can be traded for cash or used to buy new content. To accomplish this, all transactions using the Refereum token (RFR) are tracked on the Ethereum blockchain. This allows developers to see exactly how many copies of their game are selling, and influencers to track how many people are buying games from their recommendations.
The product of Award.Network isn’t ready, presented only a prototype yet. By cutting the marketing middleman, Refereum directly rewards influencers and gamers for promoting and playing video games. Refereum is working with Twitch, a prominent influencer gaming platform, Unity, the world’s most used game engine and Ambisafe, which has secured cryptocurrency projects like Tether and Chronobank. For those that haven’t heard about Refereum it is a project that is focusing on the gaming space and taking out the marketing company middle men to connect game developers directly with gamers and streamers. They already have over 100K users on their platform and it is very much built around having their own currency (so there is an actual use for the token which is not always the case).
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Refereum is a decentralized referral marketplace for games, a distribution and growth gaming platform that cuts intermediaries, leading to higher profits for developers and directly rewards influencers and gamers to promote and play games. An open source version of he product was launched in November 2017 and the Refereum community has grown to over 150,000 gamers.
This is aided by the use of the RFR utility token which promotes cash reward through the global market place. The project is therefore viable as it enhances individual’s growth through the rewards earned and other promotion within it. The project has developed an open source game that demonstrates Refereum’s best practices on the test net. They have also completed Earn.Refereum.com, where streamers and gamers on Twitch/Discord are incentivized to play games for rewards including RFR tokens. The video game industry is a $108 billion industry, however, recent years show that game budgets are shifting away from development and more towards marketing.
Developers promote their games by purchasing RFR, which can then be distributed to influencers and gamers for engaging in a variety of activities, e.g. referring, buying and playing games. Further, some members of theRefereum subreddithave claimed that they have received spam emails after signing up for the Refereum whitelist, implying that Refereum had sold their email addresses. Others have claimed that for such a large Telegram group, the chat was not as active as it should be, indicating the possibility that numbers were boosted with bots. The subreddit itself, despite having over 15,000 readers, is also not very active (although you could earn points that can convert to RFR tokens by subscribing to that subreddit, another marketing hoop Refereum made people jump through). With that in mind, Refereum wants to cut out the marketing middleman by directly rewarding influencers and gamers to promote and play video games.
The Refereum (RFR) utility token is a decentralized referral marketing and cash reward platform that solves these problems. Refereum refers to a decentralized gaming marketplace that uses a referral marketing system and rewards its users. It eliminates third-party intermediaries that act as a bridge between video game developers and their target audiences making it easier and more cost-effective for them to market and sell their games. In this Refereum review, we will discuss the news of its ICO, how it works and how it uses blockchain technology to change the business.
- Refereum directly connects these groups, allowing gamers to make money sharing and playing video games, influencers to effectively monetize their followings, and studios to maximize the efficiency of marketing spend and player engagement.
- Refereum’s open-market approach removes the legal costs of individualized marketing deals while making digital advertising middlemen irrelevant.
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Refereum’s open-market approach removes the legal costs of individualized marketing deals while making digital advertising middlemen irrelevant. Instead of letting marketing budgets go to another advertising conglomerate, Refereum funds engagement for cash awards in the gaming community and enables superior acquisition of new players. Refereum directly connects these groups, allowing gamers to make money sharing and playing video games, influencers to effectively monetize their followings, and studios to maximize the efficiency of marketing spend and player engagement.
The Team behind Refereum
The Refereum crypto model seeks to empower these stakeholders, developers, video gamers and influencers so that they can make the most from the thriving business. It uses the innovative blockchain technology to make this possible and it aims to see further growth in the gaming industry. You can visit the Refereum website and read the Refereum whitepaper for more information about its ICO and milestones. A close look into the budget allocation within shows that less is being spent on video game development and more on marketing. Additionally, the top platforms take huge cuts from all sales and this greatly reduces developers’ earnings.
Some game developers spend three times as much money on advertising as on gave development itself. The company does mention that Epic Games, the studio behind such blockbuster games such as Gears of War and Unreal Tournament, has added their top Twitch game ‘Fortnite’ to the Refereum platform. Registered users can earn RFR tokens by watching Fortnite streams on Twitch or when buying Fornite from the Epic Games store. A total of 5 million tokens have been pre-mined (this is the total supply), with 2.5 million tokens available during the token sale (50% of the total supply). The remaining supply of tokens is dedicated to platform development (25%), game developer incentives (10%), the team (10%), and influencer incentives (5%).
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Refereum is a distribution and growth platform that cuts out the marketing middleman, enables higher profits for developers, and directly rewards influencers and gamers to promote and play games. Second, game developers can pay in RFR tokens to feature their game on the marketplace and get more traffic.
Refereum is integrated to the Twitch API (the leading video game streaming service) and offer tools by Unity (a prominent game development platform). Developers are already adding their games to the Refereum platform offering them for sale and incentivising influencer traffic. Refereum is a distributed referral market for games that pay attendees on behalf of companies. It is supported by using RFR utility tokens and promotes cash compensation in the global market. Therefore, this project is feasible to promote personal growth through earned earnings and other promotions within it.
Apart from making purchases, the RFR token will also be used by developers for fee payment so that their games get featured on the inbuilt marketplace and get more traffic. Additionally, the developers can reward influencers who help sell their games using RFR tokens. The Refereum allows developers to promote their games by buying RFR tokens which can then be distributed to influencers and gamers for engaging in a variety of activities. The more people that use Refereum’s network, the more demand there should be for RFR tokens over time, especially for influencers and game developers who make a living in this industry. First, anyone can buy games on Earn.Refereum.com using RFR tokens, and verify these purchases on the blockchain.